Dublin Chamber has launched a new report which details how the international community views Dublin.
The Chamber’s ‘Dublin’s Global Reputation’ report is based on the responses of more than 5,500 people living in 10 countries overseas, as well as 1,000 international workers based in Dublin. The responses were gathered via two surveys which were carried out on the Chamber’s behalf by Reputation Institute during the summer of 2019. The report is the latest installment of the Chamber’s ‘Dublin 2050’ research project.
Response
“We wanted to take a snapshot in time of Dublin’s Global Reputation. By partnering with Reputation Institute, surveying a number of countries’ perceptions of Dublin using their tried and tested RepTrak® methodology, we succeeded in gaining a new depth of understanding of Dublin’s reputation abroad.”
– Mary Rose Burke Dublin Chamber CEO & Niall Gibbons Dublin Chamber President 2019
Need for Improvement
The Dublin’s Global Reputation report has identified the main areas that need to be improved in Dublin. These are: housing, transport and infrastructure; city aesthetic and public realm; safety; and marketing. The report includes a number of recommendations from Dublin Chamber regarding how each of these issues can be addressed.
The full report can be read here.
About Dublin Chamber
Founded in 1783, this organisation is a large and influential B2B networking organisation based in Dublin. They represent more than 1,300 businesses throughout the Greater Dublin region, which between them employ more than 300,000 staff.